138. In the Saddle with Joey Wenger

APPLE PODCAST | SPOTIFY | GOOGLE PLAY | AMAZON MUSIC

In the latest episode of On The Rail Podcast, we sit down with Joey Wenger, a custom saddle maker from East Berlin, Pennsylvania, to delve into the intricate world of saddle making. Joey shares his journey from an unlikely start to becoming a respected figure in the industry, emphasizing the importance of quality craftsmanship and innovation.

The Humble Beginnings

Joey Wenger's story is one of perseverance and passion. Despite having no experience with tools or leatherwork, he dove headfirst into the business, driven by a desire to create something tangible and lasting. Coming from a family immersed in the horse show world, Joey found inspiration in his background and leveraged it to build his leather business, which eventually expanded into saddle making.

Discovering Saddle Trees

A pivotal moment in Joey's career was the decision to start making his own saddle trees—a crucial component that significantly affects a saddle's fit and performance. After encountering consistency issues with tree suppliers, Joey took the bold step of setting up his own tree shop, ultimately adopting cutting-edge CNC equipment to ensure precision and quality in every piece.

The Philosophy of Quality and Design

For Joey, the essence of a good saddle lies in both its functionality and aesthetic appeal. He emphasizes the significance of using high-quality materials, particularly kiln-dried poplar wood for saddles, and creating designs that not only perform but also capture attention. Joey's approach marries traditional craftsmanship with innovative techniques, ensuring each saddle offers optimal comfort and weight distribution for both horse and rider.

Meeting Market Demands

The podcast also touches on evolving industry trends, particularly the burgeoning popularity of ranch classes. Joey acknowledges this shift and is responding by developing new saddle trees that cater to the unique demands of this growing discipline. His commitment to continuous improvement is evident as he adapts his products to meet the changing needs of riders and trainers.

Challenges and Triumphs

One of the podcast's highlights is Joey's account of selling his most expensive saddle at the Congress—a significant milestone that underscores his growth and success. Despite rising costs and industry challenges, Joey remains dedicated to offering exceptional value, refusing to capitalize on market fluctuations to price gouge his loyal customers.

Connecting with Joey Wenger

For those interested in Joey's work, he encourages potential clients and saddle enthusiasts to connect via Facebook, Instagram, or his website, where they can explore his creations and discuss custom options. He emphasizes a personal approach in his business interactions, aiming to build lasting relationships with his customers.

Conclusion

Joey Wenger's journey from a novice to a master saddle maker is an inspiring tale of determination and skill. His dedication to quality and innovation continues to set him apart in the industry, making him a sought-after craftsman for those who value the perfect blend of tradition and technology in their equestrian gear.

WANT TO BE A SPONSOR FOR OTR?

Are you looking to connect with a passionate and engaged audience in the stock horse show industry? Sponsoring On The Rail Podcast offers a unique opportunity to showcase your brand to dedicated equestrians, top competitors, and industry professionals. Our podcast delivers in-depth discussions, exclusive interviews, and valuable insights that resonate with listeners who are deeply invested in the world of stock horse shows. By becoming a sponsor, you align your brand with quality content and gain access to a niche market eager to discover products and services that enhance their equestrian experience. Reach out to us today to explore how we can partner to elevate your brand and engage with our dynamic audience!