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On The Rail

119. Introducing The Show Hors-e Association


The Show Hors-e Association


Welcome to another exciting episode of On The Rail Podcast, where we talk about the innovations shaping the equestrian world. In this episode, we are joined by Rachael Landman and Shannon Nenninger from The Show Hors-e Association, a groundbreaking new digital platform revolutionizing the way equestrian competitions are held.


Setting the Scene

Rachael Landman is the founder of the Show Hors-e Association, with a rich background in various equestrian disciplines from hunter jumper to APHA world titles. Together with Shannon, an experienced trainer and Zone Administrator for the Interscholastic Equestrian Association, they are set on creating a more accessible platform for competitors everywhere.


The Vision and Mission

The Show Hors-e Association was officially launched in August 2024. Rachael and Shannon’s vision is to bridge the gap in the horse industry by making competitions more accessible to people irrespective of their location, economic status, or resources. They aim to offer a grassroots focus on education within the horse world. The platform promises not only judging from certified professionals but also detailed and constructive feedback to help participants elevate their skills.


How It Works

This digital show platform allows exhibitors to participate from their home arenas by uploading videos of their performances. The convenience means no requirement for show tack or specific apparel, just a safe and clean environment to properly showcase riding talents. With the advantage of multiple attempts, nerves are less likely to get in the way of your best performance. Shannon highlights that this digital method allows competitors from isolated or harsh climates, who might otherwise face travel or climatic hardships, to engage in the sport they love. Additionally, this opens avenues for participants to compete against individuals from all over the United States.


Classes and Inclusiveness

The Show Hors-e Association offers an extensive range of classes, from all-around breed show classes to over fences and dressage. They ensure inclusivity by taking feedback and requests for additional categories, like ranch and mini driving classes, and working to incorporate them into their offerings. They aim to make this platform an educational yet rewarding experience for all involved.


Positive Reception and Future Plans

The association's unique value proposition of education through feedback has been overwhelmingly positive. Competitors appreciate the detailed critiques from judges, all of whom are rated and experienced in their respective fields. The growing interest hints that the future of the equestrian world may indeed be digital, providing an economical and accessible option to traditional shows. Looking ahead, the Show Hors-e Association plans to expand their educational offerings by producing quality instructional content, including tutorials and training videos provided by esteemed trainers and judges from the industry.


Get Involved

For those interested in this innovative new way to compete, it’s easy to get started. Visit their website at ShowHors-e.com, where "horse" is cleverly spelled with an "HORS-E" to emphasize its electronic nature. From there, you can find all necessary information to participate, including detailed instructions on how to prepare and submit your video entries. Additionally, the association is launching a brand ambassador program to help spread the word and build a strong community around digital showing. This is a fantastic opportunity for those passionate about this revolutionary approach to share this innovation within their own circles.


Stay Connected

Whether you're a seasoned competitor looking for a more convenient option or new to the world of horse shows, the Show Hors-e Association offers an exciting and accessible alternative. Follow their journey and stay updated through their Facebook and Instagram pages, or subscribe to their email newsletters for the latest news, updates, and competitions. Join the Show Hors-e Association in revolutionizing the future of horse shows, making them more inclusive, and educational, and celebrating the passion we all share for these magnificent creatures.


 

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